📱 Your Weekly Dose of Digital, Web & Marketing Analytics Insights

Digital Analytics Insights by Optizent

Author

Anil Batra
October 15, 2024

In partnership with

Stay ahead with this week’s handpicked selection of must-read articles. Dive into insights, trends, and actionable strategies in Digital, Web, and Marketing Analytics. From practical tips to in-depth case studies, these posts will keep you informed and inspired.

Top 5 Reads of the Week

  1. Difference Between GA4 Streaming and Daily Export to BigQuery

    GA4 has two options to send event data to BigQuery, Daily and Streaming. In this post I talk about the differences in the se two options.

  2. What is Server-Side Tracking in GA4

    Have you heard about server-side tracking but not sure what it is, then this post is for you.

  3. Active Users v/s Total Users in GA4

    This metrics is always confusing users of GA4. If you or your stakeholders are in the same boat then post is for you.

  4. How to Customize GA4 Reports

    GA4 provides only a few standard reports. However you can create your onw custom reports using the preexisting reports. This post shows you how to do that.

  5. Six Main Areas of Focus for Digital Analytics

    This post can help you determine your areas of strength and weaknesses so that you can device a learning and growth plan for yourself.

Training, Courses and eBooks

  1. BigQuery and SQL Essentials with GA4 - “Where do I start?” is the biggest hurdle in learning something new. This course will remove that hurdle and provide you everything you need to start mastering BigQuery.

  2. Career in Digital & Web Analytics - Live Session Recording (Free) - Another course that removes “Where do I start?” hurdle.

  3. 45+ Things about GA4 You Must Know (Free eBook).

Happy reading, and stay ahead of the curve with our fresh insights! 📈🔍

If you have any questions then do not hesitate to send that to me. Your question will be answered in one of the newsletters.

Thank you,
Anil Batra
Founder Optizent.com

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